Introduction: Ring's influencer campaign significantly boosted brand awareness and engagement for their updated home security product.
Client Background: Ring is a leading company in the home security industry, best known for their flagship product, the Ring Doorbell.
Objectives: The primary objective of this campaign was to enhance brand awareness and promote the newly updated Ring Doorbell to a broader audience.
Execution: Stride Social collaborated with product review creators in the home and tech niches to ensure the campaign reached the ideal target audience. These influencers produced engaging content that highlighted the features and benefits of the updated Ring Doorbell, effectively capturing the interest of potential customers.
Results: The campaign captured over 3 million views, racked up 643,000 likes, and sparked 18,000 shares. Ring’s updated product took centre stage, reaching millions and dominating conversations across the platforms we shared on.
At Stride Social we strive to bring the very best results to the brands we work with. Whether it's through our unique services or our hand-picked creator roster. Our expertise comes from our unique story and life experience in this space. If you would like to work with us on your campaign, then get in touch.