Introduction:Discover how Anker's strategic influencer campaign with Stride Social amplified brand awareness and boosted engagement for their innovative tech products.
Client Background:Anker is a leading global brand in phone and home technology, renowned for providing high-quality accessories to customers worldwide.
Objectives:Anker has been a long-term client of Stride Social, with the objective of promoting multiple products to build brand awareness for both new and existing offerings.
Execution:Given the nature of Anker's products, we collaborated with Product Review creators specializing in Home and Tech sub-niches. This approach effectively targeted their desired audience, enhancing both sales and brand visibility. The influencers produced detailed and engaging content, highlighting the features and benefits of Anker's products, ensuring authentic and relatable promotion.
Results:Over the last four months, this campaign has achieved outstanding success, generating over 12 million views, 845,000 likes, and 103,000 shares. These impressive metrics reflect the campaign's effectiveness in increasing brand awareness and engaging a wide audience for Anker's innovative tech products.
At Stride Social we strive to bring the very best results to the brands we work with. Whether it's through our unique services or our hand picked creator roster. Our expertise comes from our unique story and if you would like to work with us on your campaign, then get in touch.