Introduction:Discover how Jackery’s influencer campaign highlighted their portable power solutions, driving significant brand awareness and engagement across niche and broad audiences.
Client Background:Jackery is a leading company in the portable power generation and power banks industry, known for providing reliable and innovative solutions for on-the-go power needs.
Objectives:The primary objectives of this campaign were to demonstrate the various use cases of Jackery’s products and to increase brand awareness among a targeted niche audience, as well as a broader audience.
Execution:Stride Social partnered with a mix of product review creators to effectively reach both niche audiences, where Jackery’s products are most ideal, and a wider audience to build overall brand awareness. The influencers created engaging and informative content showcasing real-life applications of Jackery’s portable power solutions, emphasizing their versatility and reliability.
Results:The campaign was a remarkable success, leading to multiple ongoing collaborations with Jackery. It generated over 5 million views, 400,000 likes, and 34,000 shares, significantly boosting brand visibility and interest in Jackery’s portable power products.
At Stride Social we strive to bring the very best results to the brands we work with. Whether it's through our unique services or our hand picked creator roster. Our expertise comes from our unique story and if you would like to work with us on your campaign, then get in touch.