Introduction: Rhinoshield's innovative water bottle for content creators achieved viral success and transformed everyday hydration habits through strategic influencer marketing.

Client Background: Rhinoshield, known for their first class protective products, has introduced a water bottle designed for both content creators and everyday users, offering unique features not seen before in the water bottle market.

Objectives: The primary objective was to demonstrate the versatile use cases of the new water bottle and showcase how it can positively impact users' daily lives, particularly targeting content creators and lifestyle enthusiasts with a love for videography.

Execution: Stride Social collaborated with multiple creators in the home & lifestyle niche. These influencers were given the water bottle to use for a week to fully understand its functionality and benefits. After discussing their experiences, we generated authentic and engaging content that highlighted the product's impact on their lives. This content was then dispersed across various platforms, including Instagram, TikTok, and YouTube, to ensure extensive reach.

Results: The campaign was a tremendous success, amassing over 5 million views, 326,000 likes, and 30,000 shares. This impressive performance significantly boosted Rhinoshield's brand awareness and demonstrated the water bottle's value to a wide audience. The campaign solidified Rhinoshield's place in the market as a must-have accessory for content creators and everyday users alike.

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At Stride Social we strive to bring the very best results to the brands we work with. Whether it's through our unique services or our hand-picked creator roster. Our expertise comes from our unique story and life experience in this space. If you would like to work with us on your campaign, then get in touch.